Check-in Facebook Anyone?

When he first appeared, location-based services have been stealing the attention and become a trend, until now. Gowalla, Brightkite, and Foursquare MyTown, if you want to mention a few names who played in another location-based services ‘compete’ to get the user.

Not to mention Twitter, which also allows the user to tell where their location, albeit with a slightly different concept, as well as Google who also has a service that smells Latitude location with Google or Google Places. Location to be something the other games quite ‘sexy’ because not only attract users but also has a great opportunity in cooperation with the brand that enables the process of monetization for these location-based services.

Then where the position of a social network with more than 400 million users, is Facebook? Since held his f8, which is Facebook’s developer conference, which I am most waiting for an announcement about the actual location of the Facebook service, because a matter of time just to view their Facebook launch location services. However, until now no official launch of location-based services from Facebook, than f8, the most prominent feature is the ‘Like’ as well as open-graph.

But like I said that a matter of time just to see location-based services from Facebook, as reported by AdAge, that McDonald’s prepares a feature that allows users to perform such a check-ins at their restaurant service via Facebook. News is then further explained that Facebook had been preparing for their location-based service plans.

TechCrunch also wrote a few days ago, that the JavaScript code in version touch.facebook.com seen that they have prepared a check-ins. (You can see the full review here). The report also reinforced by explanations from Facebook, which is also written on TechCrunch, which indirectly explains that they were preparing for a product to be launched which by location.

So, practically it is certain Facebook will launch their location-based services, which becomes interesting is what kind of location service was Facebook, whether such as Twitter, which gives details about the location of the user, or like the Foursquare, which provides a ‘playground’ location by making the process of check-in directly?

I was actually more interested in the implementation of marketing plans and monetization of the Facebook site service if they would be launched, because as far as I know, the most vigorous in developing location-based services to pick them with brand owners is the Foursquare. Besides the cooperation with the owners of the location such as Starbucks, and services that enable venue owners to launch a program Specials, Foursquare also make cooperation with brand owners who do not seem related to location-based services, but there is a jelly slices utilized Foursquare, namely cooperation with media publishers, like they did with The Wall Street Journal some time ago.

Locations such as status, they are everywhere, also makes the mobile internet check-in process becomes more massive, and for Indonesia, no doubt, the location-based services will make an impact on the user here. Especially after the events ‘fever’ Super Swarm Badge few days ago in Blitzmegaplex, which indicate that Internet users here is one of the leading which when talking about trends.

So, when Facebook officially launched their location-based services, was confirmed here will affect users, Facebook users in Indonesia have no doubt is one of the most active. And when they provide location-based services would have an effect on the update patterns of users on this. Remains to be seen what kind of location-based services to be launched Facebook, if only information about the location of the user, or with a special check-in button.

Other scenarios are also still open, because they still like the written TechCrunch, Facebook reportedly pass up a meeting with the Foursquare, which means scenario that Facebook does not make their own location-based services and to allow other applications such as Foursquare or Gowalla to integrate their service at Facebook is still wide open, or another scenario a bit bombastic, that Facebook acquired location-based services that already exist also can still happen.

Before there was the official release and the official launch of Facebook about their location-based services, it will still much speculation, but it seems we can already say that the location has been determined to exist on Facebook, like what this service and how the model is that we must wait.

Then, whether there will be influential our beloved location-based services somerset? Relax, because according to Tweet Rama, they are preparing a ‘thing’ that would explain their business model and positioning.

In the meantime, what do you think readers Twitteling about location-based services from Facebook? Will this affect the game map social networks, whether they will perform acquisition, or they will give everything on the publisher or they will create new models of service this location? Let us discuss this theme in the comments field.